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Leadership Development Program

12-Month Strive Leadership Certification

The ONLY Leadership Certification Program that is designed for the Housing and Homebuilding Industry!

Access our entire training library, private coaching, live monthly training events, and interactive peer groups.

Leadership training, on average, is found to result in a 25% increase in learning and 20% in overall job performance.

And trainees also exhibited a 28% increase in leadership behaviors and an 8% climb in subordinate performance.

Not sure how to identify and access the training you crave and deserve?

Not sure how to find the time and resources to get to the next level?

What if we gave you THE plan...

What would it feel like to be ready for the growth and change that lie ahead?

What if your training and development were directed by an expert in the industry?

Change Starts Here...

Learn more about what it takes to become certified as a leader in the homebuilding industry!

Decisions, decisions

Not sure if this is right for you & your team? Let's chat!

Leadership Development: The Strive Difference

Our Certification Program supports ongoing management training and leadership coaching to create strong, focused, high functioning individuals and organizations.

Specifically designed by a seasoned expert in the homebuilding industry, participants get insider expertise – available nowhere else – to achieve that next level of success, find balance and fresh focus, increase satisfaction in life & work, and create a more fulfilling future.

Let us guide you on a path to achievement and success. 

Isn't it time your company achieved results?

I bet you have:

  • read books and listened to podcasts
  • researched facts, data, and statistics
  • asked the advice of your friends & colleagues

I get it. Because I’ve been there myself. These aren’t bad approaches, but they are all

Times are changing. Your company is dealing with more responsibility and more work – but with fewer and less qualified people on your teams.

More than ever before, you know how crucial it is to take real action so you can meet your goals & achieve a positive ROI.

In fact… 80% of people who receive coaching report increased self-confidence, and over 70% benefit from improved work performance, relationships, and more effective communication skills. (ICF)

That’s where our leadership program comes in: we help you build stronger, more developed teams so you can achieve success, even in today’s ever-evolving, highly competitive market.

Proven Leadership Development Solutions

We offer a variety of customized business coaching and manager training topics, all tailored to your unique needs in the building industry.

Here are some of our most popular training topics (all included in our program):

Company Culture

Transform your team into the most loyal, motivated crew in your industry.

Relationship Building

The foundation of success begins with creating relationships, and this twist on the selling process is perfect for the non-salesperson’s success.

Goal Setting

Dig deeper to discover how to align your company's values with it's highest visions & goals.

Time Management

Learn how to make the best use of your most valuable resource – time!

You love what you do. And you've accomplished a lot. Now it's time to advance even more and reach the next level together.

Leadership Development Tailored to Your Needs.

Just for leaders, get the tools to:

Simplify your relationship building approach with effective building tools that will set the tone for overall Leadership and Business methods for years to come.

Gain back hours in your week, allowing for more than enough time for this coursework AND more of what you need and want to accomplish.

Confidently attract, select, hire, and onboard new team members. With better interview questions, steps for hiring and candidate selection, and the process to ensure proper cultural onboarding of talent into your team. 

Envision a new perspective on what confidence really means and all the components that go into building it. You will learn how to communicate confidently in all situations, and how to support others as well.

Learn the Costs and Value of Company Culture; get clear on how to assess your own Leadership Attributes; discover the Core Motivators of your employees and begin to Assess your Team/Company on the Workplace Culture criteria.

Go from being a goal STARTER to being a goal FINISHER. Create the plan, identify the milestones, and map out the commitments… then just DO THEM! This course provides your roadmap.

Strive Leadership Development is your accountability partner and business mentor.

What to Expect

What your ROI looks like, in real-time: 

Improved Production Times

Better Time Management Techniques & More Empowered Decision-Making fosters efficient output and production results

Higher Quality Satisfaction Scores

A more confident and organized team creates a platform for better customer satisfaction

Higher Quality Talent

Hiring correctly from the start can help attract top employees who will grow into useful leaders

More Valuable Contributions

A more empowered, strategic, and resourceful team results in improved collaboration for planning and implementation

More Time

With improved focus and higher performance, employees will take more ownership and feel more in control of their minds AND schedules

Fewer Bottlenecks

With improved communications there is less interruption to the flow of work and fewer delays across the production process

Higher Functioning Individuals

Alignment and commitment to shared values and vision, working towards a common goal

Your Best Company Culture

Maximize the great culture you already have in place to create more connections with your team to improve the overall company culture, hiring opportunities, and retention of the best talent

Cultivate Harmony in Your Team Dynamics

Create relatability and reliability with your Team through order, efficiency, and quality

A new, comprehensive approach just for leaders in the home-building & housing industry -
developed by a seasoned expert with over 20 years' experience.

Our Training Methods

Private Coaching

Each month, participants receive private one-on-one coaching to address their individual needs and create custom solutions.

Online Plaform

Program participants will receive access to our online dashboard for easy access to all materials and support.

Video Training Sessions

Each month, business mentor and coach, Michelle Simms-Reiter, will provide you with valuable, easy to consume, recorded training materials. 

Ongoing Support

Throughout the program, participants will receive worksheets, assessments, tips, and reminders to keep you on track for results.


Throughout the process, participants will be expected to complete assessments and collect feedback in order to track progress and measure results.


Our Online platform allows for peer to peer community within multiple forums designed to help increase feedback and build relationships.

Leadership Development Program Details

See what’s included in the Strive Leadership Building Certificate

Strive Leadership Certificate

An exclusive, unique certification program tailored for Building Industry Leaders who want to achieve real results and reach new levels of success (without sacrificing themselves).

1:1 Coaching

Personal Coaching Calls: 1 coaching session each month on YOUR schedule and needs - book us when you need us!

User-Friendly Program Dashboard

Access to our super easy to use Step-by-Step Strive Focus Curriculum Dashboard to create a Path toward new Results - on your schedule!

Interactive Monthly Workshops

Live and Recorded Group Coaching Calls and Workshops, offered by Michelle Simms-Reiter, Certified Business Coach and other Certified Guest Coaches specializing on topics throughout the month and year.

Always Fresh, New Content

New Training Topics by Michelle Simms-Reiter where she outlines exactly how she created tremendous success in her business through leadership, culture and relationship cultivation.

Ask the Coach

Ask the Coach Q&A available 24/7 on specific topics.


Access to the entire Strive Leadership community, as well as a peer group community where you will engage with other building industry leaders.

Bonus Benefits

Bonus tips, techniques, offers, and support to continuously help you deal with the obstacles that come up, for permanent change and growth.

Real Results

Build a framework for creating your company's ideal structure for your team's organization and life.

Leadership Certification

After 12-months of support, you will be eligible to receive the ONLY Leadership Certificate that is designed for the Housing and Homebuilding Industry!

Meet Michelle Simms-Reiter

10 years. $85 million. In a decade, I built a company from nothing to a successful, $85 million enterprise that was eventually acquired by the largest publicly traded company in the industry.

Over the course of my career, I’ve earned many awards – the 40 under 40 Leadership Award, The Women in Business Award, and multiple other Association Leadership Awards.

It’s this real-world experience that I infuse into my unique coaching style.

Now, I’m honored to help you – I can guide you to achieve a sustainable business that not only gets the job done, but exceeds your expectations.

I teach business owners and leaders how to create and maintain a business that their employees love to work for – in a simple way that proves immediate ROI far better than any marketing expense line can ever match.

My program maximizes a tremendous amount of content into a simple, straightforward approach, while also respecting your team’s time and schedule.

Ready to get started? Register now or schedule a meeting to discuss more.

You may be thinking:

  • We don’t have the resources to invest in our team. 
  • We don’t have the time to accomplish these training goals… maybe someday.
  • I’m just too overwhelmed to focus on anyone else’s productivity right now.

You just need the RIGHT support. That’s where we come in!


What Others Say:

Michelle gave me hope in my life as a woman. Thanks for all you have done and will do in the future, because I know you will never be far away.
"If there is one thing I have learned from Michelle over the years, it's how to adapt to change. Embrace the good, the bad and the ugly of it and make the best of it! And you will always come out on the other side, stronger!"

Program Details

What You Get as a Strive Leader Participant:

✔ Leadership Training Content

Our program includes exclusive educational focus programs that directly allow all of the skills and tools they need to implement and impact change in your organization immediately. Each Focus topic will include a step-by-step working focus with video instruction that allows it to be both simple AND personalized to best serve YOUR specific needs.

Topics include: creating a success culture, hiring mastery, time management, goal setting and achievement, communication strategies, conflict management, team building, decision making, overcoming fear and self-doubt, work-life balance, improving relationships, and sales success.

These trainings are available at your convenience to be mindful of you busy schedules.

✔ Individual Support

Private Strategy meetings, where we’ll work together to establish particular business goals and outline a strategy towards getting there that includes evaluating all of the obstacles and challenges that will get in the way. These are in depth and specific to your needs.

Direct accessibility to an expert coach throughout the program via email and phone for unexpected issues, problem solving, guidance and support as it arises.

✔ Flexible Options

This is a program for Leaders where there will always be value they can gain. The company needs and the roles of individuals, not to mention the skill sets you need to develop are constantly changing and this program will always have so much to offer anyone at any point in time, for as long as you are in your career. As long as you are getting up to go to work each day, this certification will be valuable.

✔ Real-Life Results

Strive Leadership Development offers the Who, What, Why, How and When that works for YOUR RESULTS that last. If you are looking for a quick fix class that is just a forgotten waste of money 3 months from now, this is NOT the program for you. If you want permanent, lasting results that you are proud to create… there is no better place for you than right here.

This is an investment of your time, energy, and money, even though it is efficient and incredibly beneficial. When you see the results, the financial returns will readily be accounted for and balance the expenditure. Your strategies will be invaluable, as you will attain their full potential. There is no better way to invest in your future.

You're a natural born leader.

Even if you feel buried right now, you ARE capable of accomplishing more – scoring that promotion, building a great team, exceeding goals, leading with a lasting impact. 

Strive can help you achieve things that seem impossible.

Leverage Michelle’s extensive expertise in the homebuilding industry to level-up and achieve your vision.